February  2025

Bookings Closed Til

Iconic brands + website
For ambitious women led businesses

Consider me your SZN Collection Designer, getting you runway ready for your struttin’ debut. 

Let’s craft an XCLSV fresh fit that magnetises to your dream audience's MUST-HAVES.

Ready to turn your brand vision into a statement piece that vibes with an entourage of fans?

Want to create a brand that’s so fresh and flexin’, everyone will be trying to emulate your swag?

Looking to elevate your brand to new heights and have all the icons wanting to work with you?

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step up to our runway where strategic innovation, empowerment, and curation collide.

BRANDING PACKAGES

01

The brand capsule

BRAND BASICS

Strut your stuff with a bold new lewk

The ultimate package for brands ready to take looks next level. Think of it like a wardrobe refresh: one that elevates your style and gives you a whole new vibe.

The Brand Capsule is designed to give you everything you need to stand out from the crowd. We’ll start by creating a killer strategy that sets the tone for your brand, followed by a custom logo design that crafts a memorable brand.

Then, we’ll collaborate with you to curate a colour palette and typography system that exude confidence and originality and put it all together in a set of cohesive and powerful brand guidelines. Your audience won’t know what hit them.

The brand capsule helps you make a bold statement and carve your legacy.

This brand basic is how you:

Turn heads with a strategic brand that captures your vision and vibe. No more blending in with the crowd – it’s time to stand out and be noticed

Pick the perfect logo combo outfit option for all occasions, with a custom logo design and variations

Show up confidently with a cohesive look that ties together your logo, typography system and colour palette

Avoid the mix-and-match confusion with brand guidelines making sure you look sharp, every time

Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule       Brand capsule      Brand capsule      

Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule      Brand capsule       Brand capsule      Brand capsule      

The brand capsule

BRAND BASICS

$4000

REVISION ROUNDS: 4
TIMELINE: 5 - 6 WEEKS

Strategy

VISIONEERING STRATEGY SESSION VIA video call

Infiltrate the culture and community of your target audience.

Brand DNA, Target Audience, Competitor Analysis, Brand Positioning, Personality & Voice, Brand Messaging.

Mood board

VISUAL DIRECTION CONCEPT CREATION

Express your values and elevate your style.

1 - 2 Mood board Concepts

Logo suite

STYLISH & ICONIC CUSTOM LOGO WITH VARIATIONS

Designed to set you apart and oozes your brand's personality and adds the right amount of flair to your messaging.

1 - 2 logo concepts, main logo submark, favicon.

Colour palette

SZN COLOUR PALETTE

A colour story that’s true to your vision and represents your SZN.

3 - 6 Colour Palette

Typography

TYPOGRAPHY COMBO THAT TRANSCENDS TRENDS

Make a statement with every piece of content you produce.

1 Typography combo set to complement your main mark to keep things on brand

Brand guidelines

YOUR BRAND GUIDELINES STYLE BIBLE

Encouraging unique style and self-expression and setting the vibe for your brand.

A brand bible to keep things cohesive across your brand.

Social Media

templates that fit your new lewk, like fresh kicks 

Step out onto that brand runway stage launch ready.

✶ 6 x square social media post or story templates, curated via Canva. 
✶ 3 x Instagram highlight icon covers, crafted with your brands vibe. 
✶ Brand Kit setup.

++ Must have paid Canva subscription.

are you ready to nail your signature runway pose?

The statement

THE FULL BRAND

02

Make a Statement with Your Brand’s signature 'fit

The Statement has all the wardrobe refresh and enhancement of The Brand Capsule, plus much, MUCH more.

The Statement extends your runway, taking your brand that extra mile with brand icons, patterns and micro brand guidelines to keep everything consistent across all channels. 

Step out onto that runway with our marketing ensemble – a killer opening act that includes everything to make that impact at launch and really wow your raving fans.

The statement adorns you with an iconic 'fit to truly stand out then master your marketing.

This signature fit is how you:

Nail your signature runway pose with all the perfectly crafted pieces from ‘The Brand Capsule’, so you are ready to make a bold statement.

Lift your brand to ICON status with your own brand icons and patterns, designed to take your brand from ordinary to extraordinary. 

Boost your launch game with marketing collateral – create a buzz and engage your dream audience with a seamless brand experience.

Stay consistent with ease thanks to your one-page micro brand guide, designed to make it hassle-free to ensure your branding is always on point.

STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT

STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT      STATEMENT

plus

The Statement

the full brand

$6500

REVISION ROUNDS: 4
TIMELINE: 6 - 8 WEEKS

Icons

STELLAR BRAND ICONS

A bespoke collection of brand icons.

3 - 5 brand icons.

Patterns

COUTURE WORTHY PATTERNS

Patterns that are as iconic as your favourite fashion pieces.

1 - 2 patterns.

Micro guide

The petite but powerful micro guide

The perfect staple to stay consistent with your branding at a glance.

A one-page set of brand guidelines that includes all the important. details.

Marketing collateral

marketing ensemble

Ensure every touchpoint with your audience exudes your brand's style.

 This collection includes: 
✶ A double-sided business card * to leave a lasting impression. 
✶ An A4 letterhead *, tailored to your brand's aesthetics. 
✶ A choice of an A5 or DL flyer/postcard, designed to captivate. 
✶ A pre-made branded digital email signature template, ensuring consistency across all communications.

Printing not included in price.

get your launch standing ovation ready!

Everything in The Brand Capsule

plus

The full 'fit

BRAND + WEB

03

Flaunt the full 'fit the ultimate brand + web

Unlock the power of a comprehensive brand and web to propel your business down the runway of success.

Imagine taking your brand to new heights with everything you need to make a standout debut and have your industry buzzing with envy. Our foundational strategy, custom logo, brand guidelines, and signature identity pieces ensures your brand stands out from the crowd.

Get runway-ready with our complete branding and web package, including a strategy session, custom website design, and more. Enhance your online presence and attract your ideal audience with a personalised digital branding package that's tailored to your business.

the full fit package is the runway ready solution to propel your brand and take it to the next level.

This full fit (brand + web) is how you:

Step out onto that runway stage with killer opening act ‘The Statement’ that will have you launch-ready for your raving fans.

Leave a lasting impression with a seamless brand experience from strategy and identity to digital presence.

Make a lasting impression with an engaging brand launch that lives in your audience’s mind rent-free.

Live for the applause as you share your swag and position yourself as an industry leader.

full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit      full fit

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plus

Nail your signature runway pose with all the perfectly crafted pieces from ‘The Brand Capsule’ so you are ready to make a bold statement.

The full 'fit

Brand + web edit

$10,500

REVISION ROUNDS: 6
TIMELINE: 8 - 12 WEEKS

Everything in
The Brand Capsule + The statement

plus

Ready to strut your digital presence down the runway? Let's curate a website that's as iconic as your brand. Our XCLSV web design package is tailored to make your online home the talk of the town. Here's what's in store for your brand's digital catwalk:

Frontrow Formulate

We kick off with a strategy workshop to get the inside scoop on your vision. You'll receive:
✶ A return brief that captures your brand's essence
✶ A mood board to set the tone for your digital SZN
✶ One website concept design that'll have your homepage, navigation, and style elements ready to slay
✶ Site wireframes to map out your digital runway

Seek Your SZN

Time to bring your vision to life with a responsive site built in Showit.Co. Your new digital fit includes:

Up to 5 main pages (3 sections per page), including:
✶ Home page: Your brand's grand entrance
✶ About Page: The backstory of your iconic brand
✶ Services Page: Your SZN collection on display
✶ Team Page: Introduce your crew of trendsetters
✶ Contact page: How the front row can reach you

Bonus pages to round out your digital presence:
✶ Legal pages (max 3): Keep it legit
✶ 404 error page: Even your oops moments will be stylish

Runway Ready

We'll deck out your site with all the must-have accessories:
✶ SEO strategy that'll have you strutting to the top of search results
✶ Keyword research to make sure you're speaking your audience's language
✶ 3 pages of SEO-optimised copy that sounds like you and resonates with your front row
✶ Image optimisation & compression for that high-def look
✶ Hosting connection to your domain
✶ Booking link integration for your VIP clients
✶ A chic contact form
✶ Client testimonials to showcase your raving fans
✶ Cookies notice (because even digital cookies are trendy)
✶ Basic animation and UX integration for that extra flair
✶ Social media icons + feed to keep your audience in the loop
✶ SEO plugin & Google Search Console integration to help you climb those search rankings

The XCLSV Treatment

Your site gets the VIP treatment with:
✶ Regular design backups every 10 minutes, stored for 7 days
✶ Secure certificate (HTTPS) to keep your digital home safe
✶ Web hosting with 20 GB of media storage
✶ Video training library so you can make edits and keep your site fresh

Let's curate an iconic online experience that'll have YOUR future fans hitting follow faster than they can say "fierce"!

BRAND, WEB + COPY INCLUDED

It's time to launch your iconic brand and unveil your SZN collection.

request a quote

Your SZN fit launch

01

Meet & Greet // Audition

First up, fill in the contact form – if we’re a good fit you’ll receive a VIP pass to a discovery call for us to meet each other. 

02

Signed ZEUG HAUS XCLSV

You’ll receive a bespoke proposal, my next available start date, payment plan options and A contract. Once signed (and the deposit’s been paid). you’re officially part of ZEUG HAUS.

03

Open Casting Call

You’ll gain access to our project management system where you’ll get the project low down in our runway setlist and be able to schedule your strategy call. 

04

Frontrow Formulate

The holy grail video call where we nut out all the specifics of your dream audience, hopes, vision and dreams. 

05

Seek your SZN

The visual identity of your branding, complete with kicks and a few rounds of rehearsals to get the show runway ready.

06

Runway Ready

Final sign off of all your deliverables ready for the anticipated launch of your new iconic brand.

ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS
ICONIC BRANDS FOR AMBITIOUS WOMAN FOUNDERS

I'm cindy.

Creating iconic brands for your raving fans fuelled by curiosity and a flair for the dramatic.

Hola

This is how those who’ve walked our catwalk have been curated and designed to innovate and explore. 

My background in casino brand loyalty gave me the first taste of strategy and research, which I believe is the backstage foundation of every iconic brand – helping to achieve goals, portray an authentic vision and stand out. 

Let's work together to create a brand that's as unforgettable as you are.

LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP
LIGHT YOUR DREAM PEOPLE UP

Visioneer voices

edition

award winning makeup artist

chereine waddell

1 OF 3

ZEUG exceeded my expectations double-fold. The team shared my love and enthusiasm for my brand as if it were their own.

I felt so inspired and excited – ZEUG got me thinking about opportunities and areas of the project that hadn't even occurred to me.

Designer

Ally Mosher

2 OF 3

award winning studio director

Heidi Fox

3 OF 3

ZEUG really encapsulated and embodied our branding vision from the get-go. 

Let your SZN collection curation begin 

Let’s strut your iconic brand off the runway and into the hands of your raving fans…

light me up

Copyright © ZEUG • All Rights Reserved • Privacy Policy, Terms & Conditions • Website Design By Me. 🙌

I acknowledge the Traditional Owners of the land where I work and live. I pay my respects to Elders past, present and emerging. I celebrate the stories, culture and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.